Expertise

Working directly with clients or as part of an agency team, I employ ethnographic techniques, design thinking and collaborative methods in a cross-disciplinary approach to problem solving.

I help to re-frame problems through depth research and analysis, and apply that learning to develop cross-channel strategies that are grounded in evidence and responsive to need.


Process

I employ a robust process tailored to each project that balances multi-stakeholder perspectives with a user-driven approach to solutions.

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